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Contributors Guidelines: SKIMag.com

Contributors Guidelines: SKIMag.com

Want to write for SKIMag.com? Here's how.
posted: 09/26/2011
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Photo by: Grant Gunderson

General overview of SKIMag.com:

Average monthly page views: 700,000

Average monthly unique visitors: 93,000

Skimag.com is the ultimate resource for the latest news on ski destinations, winter travel, the mountain lifestyle, gear and instruction. Home to a passionate community of skiers and winter enthusiasts, the website provides original content on everything that’s new and cool in snow country, including customized weather reports and exclusive travel and gear deals.

Pitches: Keep them short and sweet. What’s the bread-and-butter of the story? Why does it matter to the SKI reader? Cruise around our site for a while so you have a good idea of what sorts of stories we post. And don't send the story, already written. We won't read it.

Length: Must be short and web-friendly. No one wants to read a 2,000 word story on their computer screen. Keep the story short (500 words or less), and if you can include pictures or show us where to get them, even better. (We run lots of stories as photo galleries to make it easier for the user to click through quickly.)

Style: Lists and How To’s do really well, and we’ll break those up into a series of photos in a gallery. Anything with Top 10 or Best Whatever in the title will be a slam-dunk. On occasion, we’ll accept a profile on an athlete, a one-off gear/resort/movie review, or a longer feature. Just tell us how we can make it work for web—is there a video clip we can embed? A photo gallery to accompany? An interactive trail map worth including?

Lead time: The internet never sleeps, so we want stories that are timely, newsy, and relevant. What's happening today, tomorrow, or this weekend? That's what we'll cover.

Titles: Must be catchy and web-friendly. Don’t be too creative—just give the reader an obvious reason why they should click through. We can edit your title so it’s a better fit, but here examples of successful titles:

15 Best Bootfitters

Local’s Secrets to Skiing Squaw

How to Ski Rocker

2011’s Warmest Jackets

Get Fit with the U.S. Ski Team

Dek: A catchy intro that displays right below the title. Here’s where you can get creative and dig into what the story will cover, if you weren’t able to do so in the title.

 

Think you've got what it takes? Email us at webcontributors@bonniercorp.com.

reviews of Contributors Guidelines: SKIMag.com Write a comment
from marcburdick on 11.19.11.
Hello, I am not sure if you are still doing the "Small Areas that Rock" series, but I wanted to put in a plug for Berkshire East, of Charlemont, Mass. I grew up skiing there and the place has survived the bad snow years of the 80's and remains family owned. For Mass, its an extremely fun place to ski and has turned quite a few of incredible skiers (Barry Galvin, USST) and has a ton of charm. The family that owns BE (Schaeffers) have reinvigorated the place with a big zip line program and wind farm. I now live in Breckenridge, CO but the view from the top of the "BEAST" as the locals call, it is really great. My dad has been patrolling there for 40 years (the ski patrol is a whole other story, lots of colorful characters). Let me know if I answer any other questions I can help with!~ Best, Marc Burdick Breck, CO 970-418-0116
from jennieiverson on 8.20.12.
I have recently spent the last year hunting down the top 100 Ski Town Soup recipes in North America. I have started to post similar content from the growing ski culinary scene on my blog www.skitownsoups.com and would love to connect with your readers to share the highly regional flare that has come from my research. This compilation of recipes by renowned chefs will also be available in book stores this fall. As part of this effort, I received additional recipes from other chefs around the country. Living in Vail allows me quick access to many of the food events in the west, which my family and I frequent. Best, Jennie
from ShawnClix on 8.22.12.
I would like to send you contact sheets of photos from Chile for consideration in your print and online magazine.
from ShawnClix on 8.22.12.
RE: prints of skiing in Chile, My email address is clix@sympatico.ca
from Gregory Todd on 1.16.13.
The Novice Corner (Skiing On Piste) We all look forward to the days when we can ski the big lines, dropping off the edge into the white space that engulfs us, drowning out the world. At that moment there is a clarity where it is just you focusing on the then and now. For most, that ski, it is a vision we dream about. In reality most of us don't get to that point, life has a funny way of saying "Hold on a sec! The bills need to be paid and the kids need to go to school, blah blah blah." If we are lucky we can spend a few days a year at the ski hill making turns and dreaming about the steeps. Heli skiing and Cat skiing are out of the question, we scrap money together to be able to spend a few days a year on the snow. You see us out at the top of the hill with the "Oh shit! I'm gonna ski that!" look. Remember we have all been there at one time. So let us see a view point from that angle. We get caught up in what we dream about and don't stop to look and appreciate the reality with which we live. We forget about the steps that takes us to the point of drop off and thats not a journey worth forgetting. So let's see the whole journey from not just the elite skiers out there but also from us that stay on piste.
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