LOS ANGELES, CA October 13, 2004 - Boarding For Breast Cancer Foundation (B4BC), the leading non-profit, youth-focused breast cancer awareness group, today announced a record number of Board-A-Thon events for 2005. The foundation will receive support from top mountain resorts throughout the United States that have donated their facilities and community resources to assist in B4BC's fundraising and education efforts.
Founded by professional snowboarders Tina Basich and Shannon Dunn in 1996, Boarding For Breast Cancer utilizes a mobile educational facility to teach young women the importance of early breast cancer detection and the value of a healthy lifestyle. In addition to organizing the annual winter Board-A-Thons, B4BC organizers and volunteers can also be found at top action sports competitions and youth-oriented music festivals throughout the year, such as the Winter X Games, US Open of Snowboarding and the Sundance Film Festival.
The 2005 Board-A-Thons will include a diverse list of activities that are unique to each resort, and each event will include a B4BC educational area, snowboarding competitions, Op Girls Learn To Ride clinics, autograph signings with top pro athletes, a sponsor village, nighttime festivities and musical acts at select locations. In addition to the on-site activities, this year's Board-A-Thons will also promote an online fundraising drive through B4BC sponsor Active.com, where participants can raise money for the Foundation and win incredible prizes donated by event sponsors.
The event schedule, which includes both new and returning host resorts, is as follows:
"The 2003 - 2004 season was our first year of involvement with Boarding for Breast Cancer and they did a great job in educating our younger guests on the importance of cultivating a healthy lifestyle, while simultaneously providing them with a great weekend of entertainment and events," says Josh Arneson, Killington Resort's Events Manager. "The Board-A-Thon event was well received and our community embraced the fundraising efforts in a creative way. We look forward to another successful year."
"Boarding For Breast Cancer events have reached into the world of surfing and skateboarding in the past three years, but every winter season we are reminded that snowboarding is where our roots are," says Justine Chiara, executive director of Boarding For Breast Cancer Foundation. "The mountains, athletes and industry share our passion for this cause and it is because of them that we are able to continue our educational efforts on a larger scale this year. Through support from our winter partners, we create events that complement similar non-profits that share our mission of educating and empowering young women."
About Boarding For Breast Cancer
Boarding For Breast Cancer (B4BC) is a nonprofit, youth-focused education, awareness and fundraising foundation designed to increase awareness about breast cancer, the importance of early detection and the value of a healthy lifestyle. Boarding For Breast Cancer was inspired by Monica Steward, who started her battle with breast cancer at the age of 26. B4BC has benefited from the generous support of its volunteers and companies within the action sports industry. For more information, click on www.b4bc.org.