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A Sharper, Livelier SKI

A Sharper, Livelier SKI

From the Top
By Kendall Hamilton
posted: 09/25/2002

The SKI staff spent the off-season sharpening edges and rubbing on the fluoros so we can continue to deliver the best magazine about the best sport in the world. While not radical in nature, the changes are designed to make SKI more readable, topical and visually entertaining. Throughout the season, you'll see more (and bigger) photos, since our readers tell us they appreciate photography first and foremost.

We've also reorganized the flow of the magazine, starting with front-of-the-book Ski Life, the monthly digest of news, advice, gossip and opinion. It includes the new Ski People two-page profile, which many of you will recognize as an expansion of what used to be called Last Run. We also welcome an opinionated new columnist, Jackson Hogen, and herald the return of our favorite curmudgeon, John Fry, plus the world's foremost ski bum, Warren Miller, whose musings are now found on the last page of the magazine. (Longtime SKI columnist Peter Shelton is taking a breather, while colleague Edie Thys is being redeployed to handle such key assignments as this month's Ski People interview with Bode Miller.) Meanwhile, the savvy travel advice you've come to expect from SKI is better organized in the Ski Traveler department, which also includes Ski Towns, Little Gems (formerly known as Hometown Hills), and reviews on the best dining and lodging in the mountains. We've also created an unbeatable ski deals list offered exclusively to SKI readers. Because almost half of you have children in the house, and because skiing is the greatest family sport in the world, we've moved Ski Family front and center. Meanwhile, the hardcore service on topics such as gear, fitness and instruction has been grouped at the back of the magazine in the Ski Essentials department.

These are not dramatic changes: Rather than trading everything in for a new quiver, we went for an edge sharpening, a bevel and a hot wax to bring you a new and livelier SKI Magazine. What we won't change are the most comprehensive gear test reports (starting in this Buyer's Guide) and cutting-edge resort reviews, along with a whole lot of insightful opinions. As always, we encourage you to write, call or email any members of the SKI staff to let us know how we're doing.

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