On Madison Avenue and on the slopes, smoking and skiing were longtime partners.
At a time when famous cancer victims regularly show up on television warning against the perils of cigarettes, and when the one in four Americans who still smoke can’t find a public space to do so, it’s mind-boggling to recall that doctors once endorsed tobacco products. Sixty years ago, R.J. Reynolds created a series of popular magazine ads around the slogan “More doctors smoke Camels than any other cigarette.” The ads featured athletes enjoying both their sport and a smoke.
Janica Kostelic won her record fourth Alpine medal of the Salt Lake City Games in Friday's giant slalom, joining Jean-Claude Killy and Toni Sailer as the only skiers to win three golds at one Olympics.
Tourists fly in from thousands of miles away to float down the fluffy powder at this Rocky Mountain resort. In town, locals pump water onto a hill so their kids can race on ice. At Ski Town, USA, they'll do whatever it takes to produce future Olympians.
An Olympic medal is an elusive thing, maybe determined by what you wore, a tactical shift or your state of mind at a critical instant. Whatever the influences, the world's biggest stage makes for the world's most enduring memories.