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ski racing

NASTAR Eastern Championships to Hit Okemo Mountain

Four-time Olympian AJ Kitt will be at Okemo as competitors battle to qualify for Nastar Nationals in Aspen, CO.

Think you’re faster than Ted Ligety? Of course you don't. But if you want to get a sense of how much faster he is, jump in the NASTAR course at your local hill. Ted won’t be there. But he raced against a guy who raced against a guy who will be there.

Fast Company: Raising Ski Racers

Raising Ski Racers | Family Week on SKIMag.com
Raising Ski Racers | Family Week on SKIMag.com
We thought we were in it to win it. But perhaps we’ve already won.

Recently I got the following “compliment” from
 a reader: “Your kids are lucky to have two crazy parents. My wife always says it takes one crazy parent to have a ski racer but two is ideal. Unfortunately, my wife isn’t crazy.”

Battle of the Brands

Battle of the Brands
Ski Racing Brands
Olympic racers are fast company, but who’s the fastest company? You’d better believe ski manufacturers keep track. Here are the ones to watch.

Even casual watchers of NASCAR auto racing know the guy to beat these days is Jimmie Johnson. What’s more, they can tell you what kind of car he drives: the Hendrick Motorsports Chevrolet.

Chevy, of course, pays lots of money to sponsor Johnson. And it does so gladly, happy to have its brand associated with success in the impressionable minds of millions of fans.

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