PARK CITY, UT October 3, 2003 (USSA Release)--FanBuzz, a leading provider of e-commerce solutions to sports, entertainment and media brands, will develop and operate the official online store for the U.S. Ski and Snowboard Team, the U.S. Ski and Snowboard Association announced. The U.S. Ski and Snowboard Store will provide fans with the opportunity to purchase team merchandise at shop.ussa.org
Fans visiting the official online store will have access to a broad selection of licensed products, including apparel, caps, blankets, collectibles, and performance outerwear. Proceeds from sales will help America's Olympic ski and snowboard hopefuls train, compete and reach their goal of "Best in the World!" at the 2006 Olympics in Torino, Italy.
The U.S. Ski and Snowboard Team online store also will utilize CustomFan, the proprietary design-your-own solution pioneered by FanBuzz. Unveiled in 2001, CustomFan is the industry's first mass customization solution, which allows licensed apparel to be produced on demand to the preferences of the individual consumer. FanBuzz is licensed to produce CustomFan products by over 96 colleges and universities, the National Hockey League and USA Basketball.
"This is an exciting time for the U.S. Team and the online store provides access for our fans here at home and around the world to share in our excitement by wearing official Team apparel," said Ted Morris, U.S. Ski & Snowboard Association vice president of marketing and sales. "Our new e-commerce store with FanBuzz will offer a wide variety of merchandise that is easy and safe to purchase online."
"We are pleased to have the U.S. Ski and Snowboard Team join our roster of valued partners," said FanBuzz President Roy Seinfeld. "We look forward to developing a fruitful relationship with them and giving winter sport fans an opportunity to support the next generation of America's best skiers and snowboarders through purchasing team gear."
FanBuzz is a leading provider of private-labeled, e-commerce solutions for leading sports, media, entertainment, and retail gift brands, including the NHL, The Weather Channel, and ESPN. FanBuzz is a wholly owned subsidiary of ValueVision Media (Nasdaq: VVTV), which owns and operates ShopNBC and ShopNBC.com.
The U.S. Ski & Snowboard Association is the national governing body recognized by the U.S. Olympic Committee to develop and prepare U.S. athletes for national and international competition, including the Olympic Games. The vision of USSA is to make the USA the best in world in Olympic skiing and snowboarding by 2006, providing development and elite racing programs. USSA coordinates nationwide programs in snowboarding and skiing, including alpine, freestyle, cross country, ski jumping, nordic combined, and disabled alpine and cross country.
For more information about the U.S. Ski Team, check out their website www.usskiteam.com