Part of 4FRNT's Signature series of rider-inspired and designed pro models, the Hoji comes from the mind of pro skier Eric Hjorleifson. 4FRNT classifies the Hoji as a big-mountain-oriented ski. It's a long-radius ski designed to be comfortable at high speed making big turns in open terrain. Rocker and taper in the tip and tail will provide an added measure of loosness and maneuverability. Its most notable technology is Reflect Tech - identical rocker and sidecut radii that 4FRNT says allows the sidecut and rocker to work together more effectively to make a smooth, predictable ride. Utah-based 4FRNT was founded in 2002 by pro skier Matt Sterbenz and has been rider-owned and operated ever since. The Hoji, along with many of 4FRNT's skis, is built in the Elan's factory in Slovenia.