Press Room - Press Release
Warren Miller's Line Of Descent
68th annual winter sports action film announces partnership with Volkswagen and the release of 2017 U.S. tour dates
FOR IMMEDIATE RELEASE
Boulder, Colo. – August 24, 2017 – This fall, the annual tradition is back to salute the start of winter. The world’s biggest name in snowsports cinema—Warren Miller Entertainment—celebrates its 68th ski and snowboard film with downhill thrills, global adventure and a nod to those that taught us to slide on snow.
Snow riders are a family—one big tribe comprising of many smaller ones. Familial rites pass down through generations. Skier roots grow deep in high mountain soil. Line of Descent celebrates just that, the lineage of legendary athletes through a multi-generational cast of skiing’s icons and fresh faces, including Tommy Moe, Jonny Moseley, JT Holmes, Lexi duPont, Seth Wescott, Kalen Thorien, Marcus Caston, Jeremy Jensen, Griffin Post, and more.
This year, Volkswagen joins the most esteemed name in winter sports films as the presenting sponsor of the Line of Descent U.S. film tour. The partnership builds on the heritage and passion associated with both the Volkswagen and Warren Miller brands. Volkswagen’s partnership will grow authentically well into 2019, elevating the event experience that is the Warren Miller institution and marking the beginning of every winter season.
Ride along on a stunning cinematic journey as we travel near and far, descending some of North America’s deepest lines in Jackson Hole, Montana, Silverton, Squaw Valley Alpine Meadows, and Steamboat.
From powsurfer to splitboard, motorcycle, dogsled or snowmobile, watch as athletes chase winter along the Beartooth Pass, the French Alps, New Zealand, British Columbia, and Norway.
“This season, we explore how skiers are shaped by picking up a pair of skis for the first time,” notes Warren Miller’s veteran producer Josh Haskins. “More often than not, it’s family who introduces us to the sport or steers us on the path towards an ongoing passion—be it a ski bum lifestyle, a professional career or simply the desire to pass on the same feeling to the next generation. There is a kinship unlike any other in the ski community, and Warren Miller is the elder, bringing generations of skiers and riders together for 68 years, and this year is no different.”
Since 1949, ski families have cheered the official kickoff to winter with the ski film company that started it all. As the family grows, the traditions grow richer. Volkswagen Presents Warren Miller’s Line of Descent will premiere worldwide in three locations on October 13, 2017, including Salt Lake City, UT, Portland, OR and Bozeman, MT. Screenings will then sweep across the U.S. from the Pacific Northwest to the East Coast from October to January.
Tickets go on sale September 12, 2017, and discounted presale tickets will be available online only the week of August 28. Film attendees will enjoy lift ticket and gear savings from Warren Miller resort, retail and partnered brands and also be entered to win nightly prizes like swag and ski vacations. Local show dates and times can be found on warrenmiller.com.
Sponsors of the 2017 Warren Miller Film Tour include: Volkswagen, Western Montana’s Glacier Country, Gosling’s, L.L.Bean, Ester C, Ducati, Airstream, Helly Hansen, K2, HEAD, Marker Dalbello Völkl USA, Prinoth and SKI Magazine.
Scotty Arnold | Jeremy Jensen | Neil Provo | Ian Provo | Jonny Moseley | JT Holmes | Errol Kerr
Ty Peterson | George Rodney | Arielle Gold | Taylor Gold | Lexi duPont | Amie Engerbretson
McKenna Peterson | Tyler Ceccanti | Collin Collins | Julian Carr | Keith Curtis | Kalen Thorien
Michael "Bird" Shaffer | Seth Wescott | Rob Kingwill | Kevin Giffin | Marcus Caston | Kaylin Richardson Linda Haaland | Tommy Moe | Jess McMillan | Griffin Post
British Columbia | California | Colorado | France | Montana | New Zealand | Norway | Wyoming
For information on Independently Promoted (IP) shows and how to host your own screening, click here.
About Warren Miller Entertainment
Warren Miller Entertainment has been a pioneer in action sports cinematography since 1949. Line of Descent marks the 68th installment of its expansive feature film library. Warren Miller Entertainment is a division of Active Interest Media based in Boulder, Colorado. One of the world’s largest enthusiast media companies, Active Interest Media (aimmedia.com) produces leading consumer and trade events, websites, magazines, and films and TV shows that reach 40 million readers, fans, and attendees in 85 countries.
About Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state -of-the- art manufacturing facility in Chattanooga, Tennessee. The Volkswagen Group is one of the world's largest producers of passenger cars and Europe's largest automaker. VWoA sells the Atlas, Beetle, Beetle Convertible, e-Golf, Golf, Golf GTI, Golf R, Golf SportWagen, Golf Alltrack, Jetta, Passat, Tiguan and Touareg vehicles through approximately 651 independent U.S. dealers. Visit Volkswagen of America online at www.vw.com or media.vw.com to learn more.